Sustainability
Our coffee proudly holds a triple certification - Fairtrade, Organic, and supports the efforts of the World Land Trust.
Certification Is Only The Start
That's why we've partnered with Puro
Puro Fairtrade Coffee is an organisation dedicated to exceeding certification standards. Beyond adhering to strict ethical and environmental criteria, Puro actively funds conservation initiatives that safeguard forests, wildlife, and crucial ecosystems worldwide. Puro’s mission Our Mission.
Through this partnership, every cup contributes to something bigger. Beyond adhering to ethical and environmental certifications, Puro actively funds conservation initiatives that protect and restore some of the world’s most threatened ecosystems. These efforts help secure endangered habitats, preserve biodiversity, and safeguard the future of our planet’s rainforests.
This means... your coffee doesn’t just support sustainable farming communities - it also helps protect wildlife, absorb carbon, and defend fragile environments under threat.
From carefully cultivated farms to protected forests across the globe, our coffee represents a journey of positive impact at every stage.
Coffee That Protects Nature
The conservation work supported through Puro and the World Land Trust protects some of the world’s most important natural habitats.
Projects supported by the World Land Trust have helped:
- • Protect over 110,000 km2 of rainforest
- • Support hundreds of endangered species
- • Safeguard millions of trees
- • Fund conservation work across more than 50 countries
These projects help preserve biodiversity, protect wildlife and safeguard forests for future generations.
As patron of the World Land Trust, David Attenborough has long supported their work protecting the natural world.
Supporting Farmers and Communities
Responsible coffee sourcing begins with the farmers who grow the beans.
Through Fairtrade-certified cooperatives, farmers receive fair prices for their coffee and support for improving farming practices, investing in their communities and protecting the land they depend on.
This helps create a more sustainable future for both coffee farming communities and the environment.
Better Coffee for You, Farmers and the Planet
From the farmers who grow the beans to the forests and wildlife that benefit from conservation projects, every cup of Bakers + Baristas coffee contributes to something bigger.
